The opportunity cost of confronting denial

Michael Gillenwater of the GHG Management Institute recently wrote a great blog post about climate literacy and climate denial. At one point he really nails the issue when he points out that there is an opportunity costs to confronting denial too directly…

“Now, I won’t go as far as to argue that we stop trying to teach kids about climate science in schools. … But putting on my financial watchdog hat, I’d say that investments to teach and convince the broader public of the realities of climate science deserve close scrutiny. To us it seems far wiser to use those resources to help prepare with the skills necessary to address the problem the sub-population that is already interested and engaged. A strategy of focused deep skills development, rather than shallow and broad awareness.”

— Michael Gillenwater.

I might press the case further, personally. This focus on education took up the energy that might have been put into preparation for what was clear to come soon… a Sandy. In the preparation, the climate education would have taken care of itself, no?

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